Category Archives: marketing strategies

A New Way to Meet, Be Rude, and Really Annoy People

Social media is no longer just a way to meet new friends and to stay in touch with old ones. It is a way to create real relationships, conduct real conversations and work for the common good of the community … Continue reading

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Platform Building Press Releases

The press release is a specifically formatted and written document you submit to free or inexpensive public relations related sites. The press release is designed to highlight a particular event. Continue reading

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LinkedIn – Another Powerful Element of the Author Platform

LinkedIn by itself is a powerful tool you should take advantage of and use to promote your expertise as well as your web presence as you build your Author Platform. Continue reading

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Galileo, Yard Art and Author Platforms

Authors have to create a real presence and put themselves out there on the web. Continue reading

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Writer’s Platform – What the Heck is that?

Every writer needs a platform…but half the writers out there are not aware of what a platform really is. Essentially a writer’s platform is his or her strengths and passions and the networks used to communicate them. Continue reading

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Promoting Yourself on Facebook – Using Groups

As an author you should create Facebook Groups to further promote “brand” presence, promote news/events, share links, and conduct discussions all in one spot to generate more excitement and build your audience. Continue reading

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Raise Your SEO Presence with Google Local Search

Have you ever wondered how a local business got to be first in Google Local Search when you click on maps? Is it by address? Nope! Or maybe it is alphabetical? Nope!  It is based on keywords!  Let’s say you … Continue reading

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